Customer management

Customer relationships are a key factor in a company's success. A well-maintained customer relationship has been proven to lead to higher customer satisfaction, greater customer loyalty and increased sales. By building long-term relationships, companies can gain the trust of customers and encourage repeat purchases. Positive customer relationships also favour referrals, which helps to attract new customers. Implementing effective strategies to manage and maintain customer relationships is therefore essential for companies. A proven tool for improving customer relationships is the [...]